SEO (Search Engine Optimization)
Why does SEO matter?
SEO, aka “Search-Engine Optimization” is vital for driving traffic to websites and encouraging growth by making sure that your website is listed high in search engine results (i.e. when your business, is Googled, good SEO will ensure that your website is the first search result). Ensuring that your website has good SEO is an [investment that pays off - “Prioritizing SEO gives you the power to do what you can to make sure your business appears first during those 2+ trillion searches.”
You can read more about Wix and their take on SEO here.
What S&A Design Brings
Our SEO service is inclusive of a variety of services, depending on the needs and preferences of the business, and include:
Setting up SEO through Wix’s back-end
Technical optimizations (i.e. mobile-friendliness, sitemap accessibility, etc.) that help a website rank higher in search engines
On-page SEO which is relevant to user experience and is inclusive of writing content that is relevant and interesting to the user
Off-site optimizations, where the goal is to drive traffic back to your website via links from reputable organizations, and can even include things such as outreach - like emails or forums
Where relevant, local SEO, where your business is able to literally rank higher in search results within local domains
Wix is extremely helpful for developing a website’s SEO, as they have an integrated set-up that can be completed as a starting point for your business.